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Lead with spark

Leadership is a skill you can learn. I help you learn it on the job.

I'm Christina Ioannidou, a People leader with almost 20 years inside growing companies. I coach leaders through the moments that test them most, and I step in as an interim or fractional People lead when a company needs one.

Which one sounds like you?

Leaders new to the seat

You got the job because you were good at the work. Now the work is other people, and instinct only gets you so far.

Leaders in transition

The role ended without your say, or you've known for a year that it's time to go. Either way, the next step isn't obvious yet.

Leaders running on empty

You're tired in a way a weekend doesn't fix, and nobody at work knows. You'd like to keep it that way while you sort it out.

Christina Ioannidou

Why work with me

I've sat on both sides of the table

I've spent almost 20 years in People and talent roles at companies like Booking.com, Samsung and Yolt, and most of the last decade leading People teams in fast growing scaleups. I've hired managers, coached them, sat beside them in their hardest conversations and, a few times, been the one to let them go.

In addition, I recently completed an MSc in Psychology with a dissertation on burnout. So what you get in a session is practice and research in the same room, and someone who will be honest with you.

Bring the spark into your team

HR advisory for growing companies

Sometimes a company needs a People leader before it's ready to hire one, or in the gap between two. That's when I step in, as an interim or fractional Head of People, or for a defined project such as building your People function or seeing a reorganization through.

In their words

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Christina demonstrates a rare combination of pragmatism, empathy, and challenge. She knows when to listen attentively and when to encourage you to push beyond your limits.

Altea Barbato

Engineering Manager

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Her commitment to a human-first approach has been truly inspiring and has transformed my perspective on leadership and people management.

Donna Wielinga

Operations Director

Let's talk about what's in front of you

In an intro, you tell me what's going on and I tell you honestly whether I can help.

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