Lead with spark
Leadership is a skill you can learn. I help you learn it on the job.
I'm Christina Ioannidou, a People leader with almost 20 years inside growing companies. I coach leaders through the moments that test them most, and I step in as an interim or fractional People lead when a company needs one.
Which one sounds like you?

Why work with me
I've sat on both sides of the table
I've spent almost 20 years in People and talent roles at companies like Booking.com, Samsung and Yolt, and most of the last decade leading People teams in fast growing scaleups. I've hired managers, coached them, sat beside them in their hardest conversations and, a few times, been the one to let them go.
In addition, I recently completed an MSc in Psychology with a dissertation on burnout. So what you get in a session is practice and research in the same room, and someone who will be honest with you.
Bring the spark into your team
HR advisory for growing companies
Sometimes a company needs a People leader before it's ready to hire one, or in the gap between two. That's when I step in, as an interim or fractional Head of People, or for a defined project such as building your People function or seeing a reorganization through.
In their words
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Christina demonstrates a rare combination of pragmatism, empathy, and challenge. She knows when to listen attentively and when to encourage you to push beyond your limits.
Altea Barbato
Engineering Manager
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Her commitment to a human-first approach has been truly inspiring and has transformed my perspective on leadership and people management.
Donna Wielinga
Operations Director
Let's talk about what's in front of you
In an intro, you tell me what's going on and I tell you honestly whether I can help.





